Chennai, 25 August, 2025: Ashiana Housing Ltd. , India’s leading developer in senior living, has launched Swarang Phase II, a sophisticated extension of its flagship senior living project along East Coast Road (ECR), Near Sheraton Resort, Chennai.
Phase I of the Swarang was a resounding success, with 99 of the 134 homes sold swiftly, generating sales of ₹110.58 crore. Building on this trust, Ashiana Housing, in collaboration with Kairav Developers and Arihant Foundations & Housing, is unveiling Phase II. Spread across 1.35 acres, this thoughtfully designed addition comes with an investment of ₹45 crore as part of the larger ₹230 crore project.
Delightful in every sense, Swarang Phase II has been crafted as a sophisticated haven for seniors, where state-of-the-art amenities blend seamlessly with a serene coastal setting. Homes are priced between ₹1.29 crore and ₹2.5 crore, offering the perfect balance of comfort, safety, and elegance for a fulfilling post-retirement lifestyle.
Speaking about the launch, Ankur Gupta, Joint Managing Director, Ashiana Housing Ltd., said, “Phase I showed us the depth of trust and demand for well-thought-out senior living in Chennai. With Phase II, we are taking that vision further, building not just homes, but a community where seniors can enjoy independence, companionship, and care in an environment that inspires confidence. Swarang is about celebrating life, not slowing it down.”
Strategically located in Nemmeli, where the backwaters meet the sea, Swarang Phase II offers residents a serene yet connected environment. Designed to ensure a vibrant lifestyle, the community integrates modern comfort, medical support, and activity-driven spaces that encourage active and meaningful living.
Swarang follows a low-rise, low-density planning approach, with around 40 units per acre, allowing for more open areas within the community. Its location, nestled between the backwaters and the sea, provides residents the advantage of natural breezes and a refreshing setting.
The project features landscaping planned by one of India’s noted landscape architects, bringing an international standard of design to the project. In addition, the semi-furnished apartments are intended to make the process of moving in relatively convenient for residents.
With this phase, Ashiana continues its focus on senior living in Chennai, aiming to provide thoughtfully designed spaces that balance functionality, aesthetics, and a supportive environment.