Mumbai: June 20th, 2025 – Say goodbye to associating ‘feeling blue’ with the monsoon season! 2.Oh!, a science-first hair products company, is whipping up a storm with its newly launched range of bold blue semi-permanent hair colors — Aquamarine and Cerulean – that are set to uplift your mood and your style!
These shades, crafted in Italy and created for Indian hair, are the perfect monsoon accessories for anyone who wants to light up a dull, monsoon day with a splash of blue and a vibe that spells ‘cool’!
“At 2.Oh!, we celebrate the freedom of expression with our range of products. These Aquamarine and Cerulean semi-permanent hair colors are not only a great way to elevate your personal style, they’re also great for your hair health — nourishing and gentle on your colored strands,” said Ritu Vijayvergiya, Co-Founder,2.Oh!
These DIY, high-impact shades are powered by salon-grade formulas with micro pure pigments, Argan oil, and sunflower seed extract. Aquamarine lasts 12–15 washes, while Cerulean fades in 5–6 washes giving you the freedom to stay bold or switch it up fast!
Aquamarine semi-permanent hair color
Aquamarine is designed for beginners who are craving a statement look but want to ease into the color journey. One lightning session is often enough to achieve vibrant results, making this a go-to for color newbies. Wear this shade on your hair with faded denims
or white outfits to make the color pop. Accessorise with silver jewellery for a striking look. Keep your hair looking healthy and shiny with a nourishing leave-in conditioner and hair serum. These protect your hair from dryness, frizz and keep the color looking
fresh longer.
Cerulean Blue semi – permanent hair color
This shade is a more muted, stormy grey-blue that’s perfect for those who want a hint of subtle sophistication but with an edge that makes them stand out. Cerulean is a more experimental shade for those who want something unique and different from mainstream
colors. Its soft tone is ideal for people who love pastels with a twist. Expect best results after 3–4 lightning sessions, especially if starting with darker hair. Looks great with a monochrome or minimalist style. Think a black and white look with bronze jewellery? Keep your color looking fresh with 2.Oh!’s anti-yellow shampoo that will keep the brassiness at bay.
Those with naturally dark hair may require a lightening process — usually at least three sessions — to ensure their strands absorbs the maximum color pigment.
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