Guwahati, Assam, 18 September 2025: As part of its nationwide roadshow circuit spanning multiple cities including Ahmedabad, Bhubaneswar, Patna, Mumbai, and Pune among others, The Wealth Company Mutual Fund successfully introduced its flagship initiative, MF Didi, in Guwahati. For Madhu Lunawat, Founder of The Wealth Company Mutual Fund and India’s first woman to set up an Asset Management Company, this moment is not just about launching a program in her hometown but it is about coming home.
Born and raised in Guwahati, Madhu embodies the values, resilience, and spirit of her city. From being the first in her family to pursue education, to becoming a rank-holding Chartered Accountant in her region, she has walked a path defined by determination and grit. That journey led her to build the Pantomath Group and now to champion MF Didi. Today, as she returns to her hometown, it is not merely with words of inspiration, but with a mission, to give back by creating real opportunities.
At the heart of Madhu’s journey lies a constant drive to innovate and differentiate. She has always believed in being an industry pioneer, and her track record reflects this spirit. Pantomath was among the first to cross 100 IPOs in less than a decade of inception, among the first to take equity capital markets deep into Bharat by reaching Tier II and Tier III regions, and The Wealth Company Mutual Fund was the first to file four Scheme Information Documents (SIDs) on the very day of receiving its mutual fund license. Now, carrying that same pioneering vision forward, The Wealth Company Mutual Fund has launched its maiden New Fund Offer—the Wealth Company Flexi Cap Fund.
“MF Didi is not just a program, it’s a promise to create real opportunities for women across India. For me, Guwahati is more than a hometown, it’s where my roots are, where I learned what resilience truly means. I’ve seen the challenges women face here and in Tier II and Tier III cities, and I know the strength they carry within. With MF Didi, I want to give back to the soil that nurtured me, by helping women unlock their potential and claim their place in society with pride. Because when women move forward, entire families, communities, and economies move forward. I truly believe that empowering women in Assam and beyond is not only about dignity and independence, but also about driving India closer to the $5 trillion dream, where women have their rightful share in shaping the nation’s future” said Madhu Lunawat, Founder, MD & CEO, The Wealth Company Mutual Fund
MF Didi (Mutual Fund Distributor in Desi India) is an industry-first, fully sponsored programme created to train, certify, and empower women in Tier II and Tier III regions to become mutual fund distributors. More than a certification, it is a path to dignity, independence, and self-worth. Aligned with NISM V norms, the programme covers mutual fund fundamentals, compounding, investor awareness, and ethical distribution practices.
The goals are ambitious, but filled with hope:
• 1,000 certified MF DIDIs by FY26, where this programme has already onboarded more than 1000 women ahead of its commitment.
• 5,000 women empowered as distributors within three years
And Assam is ready. In the past five years, the state’s mutual fund AUM has grown by nearly 159%, from around ₹11,298 crore in 2020 to over ₹29,268 crore in 2024. With 24.6 lakh registered investors, of which nearly 29.8% are women, Assam ranks 5th in India for female stock market participation.
These numbers are not just statistics, they are the reflection of women eager to learn, grow, and lead.
Through MF Didi, Madhu envisions unlocking the potential of thousands of educated yet economically inactive women – ensuring that no woman is left behind, no woman is stuck. With knowledge, certification, and opportunity, they can rise as professionals, secure their dignity, and contribute to stronger families, stronger communities, and a stronger Assam.
Madhu’s return with MF Didi is more than an initiative. It is a homecoming of purpose. From the streets of Guwahati that nurtured her dreams to the halls where women will now discover their own, the circle is complete.
Because when women rise, households prosper. When households prosper, communities thrive. And when communities thrive, the nation advances.